{"id":1384,"date":"2025-09-25T15:19:33","date_gmt":"2025-09-25T13:19:33","guid":{"rendered":"https:\/\/dotlaw.co\/e-commerce\/"},"modified":"2025-10-23T17:55:53","modified_gmt":"2025-10-23T15:55:53","slug":"e-commerce","status":"publish","type":"page","link":"https:\/\/dotlaw.co\/en\/industries\/e-commerce\/","title":{"rendered":"E-commerce"},"content":{"rendered":"\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"headline-one ani\" >\n                        <h1 class=\"headline-one__title\"  style=\"--index: 0;\" data-aos=\"fade-up\"  data-aos-delay=\"50\">\n                                    <span  style=\"--index: 1;\" data-aos=\"fade-up\">Law in e-commerce<\/span>\n                                                    E-commerce &#8211; at the intersection of the digital and physical worlds                                            <\/h1>\n                \n        <\/section>\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"has-text-align-left has-cyan-bluish-gray-color has-text-color has-link-color has-medium-font-size wp-elements-da30acd3721b7f5f347de508a66f943c\"><strong>It&#8217;s hard to find an industry with fiercer competition than the consumer e-commerce industry. According to Dun &amp; Bradstreet Poland &#8211; there are currently about 70,000 active online stores in Poland. All of them are fiercely competing for consumers&#8217; attention.  <\/strong><\/p>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"image-spacer image-spacer--parallax full-width\"  data-aos=\"fade-up\">\n                \n                    <div class=\"image-spacer__content\">\n                 \n                    <div class=\"image-spacer__parallax\" style=\"background-image: url('https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/isidore-decamon-qKOvz43lXxA-unsplash-scaled.jpg');\">\n                        <div class=\"image-spacer__overlay\"><\/div>\n                    <\/div>\n                                <\/div>\n        <\/section>\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"has-text-align-left has-medium-font-size\">High competition in the market for us consumers is a very welcome development. It provides much more choice and potentially better prices. For the e-commerce industry, however, high competition means a compulsion to fight hard for the consumer. In order to be able to compete effectively for the consumer all the time &#8211; an e-commerce business must not only have its marketing refined &#8211; but also the legal basis for its operation.   <\/p>\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p class=\"has-text-align-left has-medium-font-size\">At dotlaw &#8211; for our e-commerce partners &#8211; we bring order and a stable legal structure, so you will achieve the necessary organizational maturity in your business.<\/p>\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p>Our partners that we have worked with in the e-commerce industry:<\/p>\n\n<section class=\"headline-two ani\" >\n        \n    <div class=\"headline-two__content\">\n                \n                \n                    <div class=\"headline-two__logos\" data-aos=\"fade-up\" data-aos-delay=\"300\">\n                <div class=\"swiper\" id=\"logos-slider-69d597c858fa4\">\n                    <div class=\"swiper-wrapper\">\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/evenea-150x150-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/25_wat-150x150-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/1-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/gamefound-150x150-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/Logotypy-07-150x150-1.webp\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/seebloggers-150x150-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/media-png-sepia-150x150-1.webp\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/phd-png-sepia__1_-removebg-preview-150x150-1.webp\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/Logotypy_Obszar-roboczy-1-150x150-1.webp\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/awaken_realms-150x150-1.webp\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/Logotypy-06-150x150-1.webp\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/5-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/4-1.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/3-2.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                                    <div class=\"swiper-slide\">\n                                <div class=\"logo-item\">\n                                                                            <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/2-2.png\" \n                                             alt=\"\" \n                                             loading=\"lazy\">\n                                                                    <\/div>\n                            <\/div>\n                                            <\/div>\n                <\/div>\n            <\/div>\n            \n            <script>\n            document.addEventListener('DOMContentLoaded', function() {\n                if (typeof Swiper !== 'undefined') {\n                    new Swiper('#logos-slider-69d597c858fa4', {\n                        slidesPerView: 3,\n                        spaceBetween: 30,\n                        loop: true,\n                        autoplay: {\n                            delay: 3000,\n                            disableOnInteraction: false,\n                        },\n                        breakpoints: {\n                            640: {\n                                slidesPerView: 3,\n                                spaceBetween: 20,\n                            },\n                            768: {\n                                slidesPerView: 6,\n                                spaceBetween: 30,\n                            },\n                            1024: {\n                                slidesPerView: 9,\n                                spaceBetween: 40,\n                            },\n                        }\n                    });\n                }\n            });\n            <\/script>\n            <\/div>\n<\/section>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n<div style=\"height:155px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section id=\"image-with-text-block_c7b269349ad62f4f65775b66019eade0\" class=\"image-with-text-block alignfull full-width\" style=\"background-color: #574AE2;\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n    <div class=\"image-with-text-block__inner\">\n        \n                    <div class=\"image-with-text-block__image\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/ecommerce-1-1024x576.png\" class=\"image-with-text-block__img\" alt=\"Competitive advantage in the e-commerce industry\" srcset=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/ecommerce-1-1024x576.png 1024w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/ecommerce-1-300x169.png 300w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/ecommerce-1-768x432.png 768w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/ecommerce-1.png 1441w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>            <\/div>\n                \n                    <h2 class=\"image-with-text-block__text\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                Competitive advantage in the e-commerce industry            <\/h2>\n                \n    <\/div>\n<\/section>\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><\/p>\n<\/blockquote>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-small-font-size is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7.5%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-small-font-size is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:85%\">\n<p class=\"has-medium-font-size\">A scalable ecommerce business means not only logistical and operational scalability &#8211; but also scalability of marketing activities. Scalable marketing activities, in turn, often mean omnichannel activities &#8211; social media ads, direct marketing, influencer marketing or remarketing through various channels. To use all these tactics in the long term, proper legal preparation is essential:  <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column has-small-font-size is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:7.5%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:85%\">\n<p class=\"has-medium-font-size\">1. practical privacy policy, cookie policy and marketing consent collection policy;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">2. efficient way of establishing cooperation with influencers and other external entities;<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">3. clear rules for the operation of the store and individual promotions.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">Paradoxically &#8211; <strong>the traditional approach to law <\/strong>is a huge obstacle to business maturity and stability.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-medium-font-size\">On the one hand, the traditional approach to law &#8211; each legal regulation is treated separately, in isolation from other regulations. On the other hand, the traditional approach to law is based on artificial and uncommunicative language. <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<section class=\"image-spacer image-spacer--static full-width\"  data-aos=\"fade-up\">\n                \n                    <div class=\"image-spacer__content\">\n                \n                    <div class=\"image-spacer__static\">\n                        <img decoding=\"async\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/10-3.png\" \n                             alt=\"\"\n                             class=\"image-spacer__image\"\n                             loading=\"lazy\">\n                    <\/div>\n                            <\/div>\n        <\/section>\n<\/div>\n<\/div>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 id=\"toc-in-the-traditional-approach-to-law-0\" class=\"wp-block-heading has-text-align-left\">In the traditional approach to law:<\/h2>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:17%\">\n<h2 id=\"toc-1-1\" class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-bb89c73d46d878fe9dcaf81b00da5517\" style=\"color:#6f4cdd;font-size:120px\">1<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:28%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Dozens of pages of contracts for contractors<\/strong> not only prevent the quick and safe acquisition of new collaborations &#8211; they often obscure for both parties the exact terms of the agreement.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:17%\">\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"toc-2-2\" class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-f55fe201d896bc90d39a8f9bd85b2dee\" style=\"color:#6f4cdd;font-size:120px\">2<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:28%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Dozens of contradictory internal regulations<\/strong> &#8211; often created just to formally fulfill a legal obligation &#8211; make it impossible to act effectively in emergency situations.<\/p>\n<\/div>\n<\/div>\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:17%\">\n<h2 id=\"toc-3-3\" class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-8635bda66fc1620bec32829835e0c584\" style=\"color:#6f4cdd;font-size:120px\">3<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:28%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Moreover &#8211; the <strong>internal legal mess<\/strong> resulting from such a strategy makes it impossible to obtain various certifications that build trust in the market (for example, ISO certification).<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:17%\">\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"toc-4-4\" class=\"wp-block-heading has-text-align-center has-text-color has-link-color wp-elements-30a08c14c8b6c4495d121a2384945ecf\" style=\"color:#6f4cdd;font-size:120px\">4<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:28%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Seeing the law as an unpleasant obligation results in <strong>delaying the adoption of a comprehensive intellectual property protection strategy<\/strong>, which &#8211; after the success of our product and the emergence of imitators &#8211; can bring considerable problems in obtaining full protection.<\/p>\n<\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p style=\"font-size:28px\">The traditional approach to the law is a law disconnected from life.<\/p>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 id=\"toc-what-if-legal-solutions-served-to-introduce-technology-instead-of-preventing-it-5\" class=\"wp-block-heading\"><strong>What if legal solutions served to introduce technology instead of preventing it?<\/strong><\/h2>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<section id=\"compare-block_5d1177839138347760f881d3da080556\" class=\"compare-block\" >\n    <div class=\"\">\n        \n                \n        <div class=\"compare-block__wrapper\" data-aos=\"fade-up\">\n            \n            <!-- Header Row - Nag\u0142\u00f3wki kolumn -->\n            <div class=\"compare-block__header compare-block__header--they\">\n                <h3 class=\"compare-block__column-title\">\n                    Traditional approach to law                <\/h3>\n            <\/div>\n            \n            <div class=\"compare-block__header compare-block__header--we\">\n                <h3 class=\"compare-block__column-title\">\n                    The law of the digital revolution era                <\/h3>\n            <\/div>\n            \n            <!-- Comparison Rows - Wiersze por\u00f3wna\u0144 -->\n                                                \n                    <div class=\"compare-block__item compare-block__item--they\">\n                        Instead of dozens of pages of contracts                    <\/div>\n                    \n                    <div class=\"compare-block__item compare-block__item--we\">\n                        Contracts that fairly secure both parties fully &#8211; written in plain language                      <\/div>\n                    \n                                    \n                    <div class=\"compare-block__item compare-block__item--they\">\n                        Instead of dozens of contradictory regulations                    <\/div>\n                    \n                    <div class=\"compare-block__item compare-block__item--we\">\n                        A well-thought-out system of several rules and regulations &#8211; clearly showing the proper operating procedures                    <\/div>\n                    \n                                    \n                    <div class=\"compare-block__item compare-block__item--they\">\n                        Instead of a legal mess                    <\/div>\n                    \n                    <div class=\"compare-block__item compare-block__item--we\">\n                        Simple and quick certification                    <\/div>\n                    \n                                    \n                    <div class=\"compare-block__item compare-block__item--they\">\n                        Instead of superficial IP protection                    <\/div>\n                    \n                    <div class=\"compare-block__item compare-block__item--we\">\n                        Ownership of full rights to manufactured goods                    <\/div>\n                    \n                                        \n        <\/div>\n        \n    <\/div>\n<\/section><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section id=\"image-with-text-block_185c2b9f87b8310eeda5533100e50dda\" class=\"image-with-text-block alignfull full-width\" style=\"background-color: #574AE2;\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n    <div class=\"image-with-text-block__inner\">\n        \n                    <div class=\"image-with-text-block__image\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/polina-kuzovkova-XmkLKxs-QQ8-unsplash-1024x683.jpg\" class=\"image-with-text-block__img\" alt=\"dotlaw for e-commerce industry\" srcset=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/polina-kuzovkova-XmkLKxs-QQ8-unsplash-1024x683.jpg 1024w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/polina-kuzovkova-XmkLKxs-QQ8-unsplash-300x200.jpg 300w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/polina-kuzovkova-XmkLKxs-QQ8-unsplash-768x512.jpg 768w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/polina-kuzovkova-XmkLKxs-QQ8-unsplash-1536x1024.jpg 1536w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/09\/polina-kuzovkova-XmkLKxs-QQ8-unsplash-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>            <\/div>\n                \n                    <h2 class=\"image-with-text-block__text\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                dotlaw for e-commerce industry            <\/h2>\n                \n    <\/div>\n<\/section>\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p style=\"font-size:28px\">Understanding the challenges of the e-commerce industry &#8211; we base our services on four pillars:<\/p>\n\n<section id=\"numbers-desc-block_dacd9c7ba34e7faca57c4344d6efc0e6\" class=\"numbers-desc-block\" >\n    <div class=\"container\">\n        \n                \n                    <div class=\"numbers-desc-block__grid\">\n                \n                                                        \n                    <div class=\"numbers-desc-block__item\">\n                        \n                        <div class=\"numbers-desc-block__header\">\n                                                            <span class=\"numbers-desc-block__header__number\" data-aos=\"fade-up\" data-aos-delay=\"50\">1<\/span>\n                                                        \n                                                            <h3 class=\"numbers-desc-block__header__title\" data-aos=\"fade-up\" data-aos-delay=\"100\">Practicality<\/h3>\n                                                    <\/div>\n                        \n                                                    <div class=\"numbers-desc-block__description\" data-aos=\"fade-up\" data-aos-delay=\"150\">\n                                <p>Successful legal solutions must carefully address your challenges and move your business forward whenever possible.<\/p>\n<p>Describing abstract legal risks is not enough! We are always looking for solutions. <\/p>\n                            <\/div>\n                                                \n                    <\/div>\n                    \n                                                        \n                    <div class=\"numbers-desc-block__item\">\n                        \n                        <div class=\"numbers-desc-block__header\">\n                                                            <span class=\"numbers-desc-block__header__number\" data-aos=\"fade-up\" data-aos-delay=\"50\">2<\/span>\n                                                        \n                                                            <h3 class=\"numbers-desc-block__header__title\" data-aos=\"fade-up\" data-aos-delay=\"100\">Full transparency<\/h3>\n                                                    <\/div>\n                        \n                                                    <div class=\"numbers-desc-block__description\" data-aos=\"fade-up\" data-aos-delay=\"150\">\n                                <p>There will be no fruitful cooperation without full trust.<\/p>\n<p>On our side, we understand that this means full transparency in the relationship with you.<\/p>\n                            <\/div>\n                                                \n                    <\/div>\n                    \n                                                        \n                    <div class=\"numbers-desc-block__item\">\n                        \n                        <div class=\"numbers-desc-block__header\">\n                                                            <span class=\"numbers-desc-block__header__number\" data-aos=\"fade-up\" data-aos-delay=\"50\">3<\/span>\n                                                        \n                                                            <h3 class=\"numbers-desc-block__header__title\" data-aos=\"fade-up\" data-aos-delay=\"100\">Modern working methods<\/h3>\n                                                    <\/div>\n                        \n                                                    <div class=\"numbers-desc-block__description\" data-aos=\"fade-up\" data-aos-delay=\"150\">\n                                <p>If legal solutions are to be tailored to your unique challenges &#8211; they must be created with you! That&#8217;s why we work through modern tools: Slack, Asana and Google Docs. <\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i0.wp.com\/dotlaw.co\/wp-content\/uploads\/2023\/10\/slack_logo.png\" width=\"102\" height=\"26\">         <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i0.wp.com\/dotlaw.co\/wp-content\/uploads\/2023\/10\/asana_logo.png\" width=\"102\" height=\"20\">         <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/i0.wp.com\/dotlaw.co\/wp-content\/uploads\/2023\/10\/toggl_logo.png\" width=\"101\" height=\"20\"><\/p>\n                            <\/div>\n                                                \n                    <\/div>\n                    \n                                                        \n                    <div class=\"numbers-desc-block__item\">\n                        \n                        <div class=\"numbers-desc-block__header\">\n                                                            <span class=\"numbers-desc-block__header__number\" data-aos=\"fade-up\" data-aos-delay=\"50\">4<\/span>\n                                                        \n                                                            <h3 class=\"numbers-desc-block__header__title\" data-aos=\"fade-up\" data-aos-delay=\"100\">Plain Language<\/h3>\n                                                    <\/div>\n                        \n                                                    <div class=\"numbers-desc-block__description\" data-aos=\"fade-up\" data-aos-delay=\"150\">\n                                <p>All our activities are based on the best practices of legal design. This ensures that the language remains understandable &#8211; further fully securing your business legally. <\/p>\n                            <\/div>\n                                                \n                    <\/div>\n                    \n                                \n            <\/div>\n                \n    <\/div>\n<\/section>\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section id=\"members-block_4b1fa5247fdb95ff7f0da8b29a4a6fae\" class=\"members-block full-width\" data-aos=\"fade-up\">\n    <div class=\"container\">\n        \n                    <div class=\"members-header\">\n                <h2 class=\"members-title\" data-aos=\"fade-up\" data-aos-delay=\"50\">\n                                                                Our specialists in the e-commerce industry                                    <\/h2>\n            <\/div>\n                \n                    <div class=\"members-grid\" data-aos=\"fade-up\" data-aos-delay=\"100\">\n                                    \n<div class=\"person-card\" data-person-id=\"1521\" data-aos=\"fade-up\">\n    \n            <div class=\"person-card__image\">\n            <a href=\"https:\/\/dotlaw.co\/en\/zespol\/jedrzej-stepniowski\/\" class=\"person-card__image-link\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/6-scaled-e1759920895218-221x300.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/6-scaled-e1759920895218-221x300.png 221w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/6-scaled-e1759920895218-755x1024.png 755w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/6-scaled-e1759920895218-768x1041.png 768w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/6-scaled-e1759920895218-1133x1536.png 1133w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/6-scaled-e1759920895218.png 1190w\" sizes=\"auto, (max-width: 221px) 100vw, 221px\" \/>            <\/a>\n        <\/div>\n        \n    <div class=\"person-card__content\">\n        <a href=\"https:\/\/dotlaw.co\/en\/zespol\/jedrzej-stepniowski\/\">Jedrzej St\u0119pniowski<\/a>\n                    <p class=\"person-card__position\">Partner<\/p>\n            <\/div>\n    \n<\/div>                                    \n<div class=\"person-card\" data-person-id=\"1526\" data-aos=\"fade-up\">\n    \n            <div class=\"person-card__image\">\n            <a href=\"https:\/\/dotlaw.co\/en\/zespol\/aleksandra-zomerska\/\" class=\"person-card__image-link\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"202\" height=\"300\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/14-scaled-e1759921993774-202x300.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/14-scaled-e1759921993774-202x300.png 202w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/14-scaled-e1759921993774-690x1024.png 690w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/14-scaled-e1759921993774-768x1139.png 768w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/14-scaled-e1759921993774-1035x1536.png 1035w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/14-scaled-e1759921993774.png 1237w\" sizes=\"auto, (max-width: 202px) 100vw, 202px\" \/>            <\/a>\n        <\/div>\n        \n    <div class=\"person-card__content\">\n        <a href=\"https:\/\/dotlaw.co\/en\/zespol\/aleksandra-zomerska\/\">Aleksandra Zomerska<\/a>\n            <\/div>\n    \n<\/div>                                    \n<div class=\"person-card\" data-person-id=\"1530\" data-aos=\"fade-up\">\n    \n            <div class=\"person-card__image\">\n            <a href=\"https:\/\/dotlaw.co\/en\/zespol\/damian-klimas\/\" class=\"person-card__image-link\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/5-scaled-e1759917051996-222x300.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/5-scaled-e1759917051996-222x300.png 222w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/5-scaled-e1759917051996-758x1024.png 758w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/5-scaled-e1759917051996-768x1038.png 768w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/5-scaled-e1759917051996-1137x1536.png 1137w, https:\/\/dotlaw.co\/wp-content\/uploads\/2022\/12\/5-scaled-e1759917051996.png 1225w\" sizes=\"auto, (max-width: 222px) 100vw, 222px\" \/>            <\/a>\n        <\/div>\n        \n    <div class=\"person-card__content\">\n        <a href=\"https:\/\/dotlaw.co\/en\/zespol\/damian-klimas\/\">Damian Klimas<\/a>\n                    <p class=\"person-card__position\">Partner<\/p>\n            <\/div>\n    \n<\/div>                                    \n<div class=\"person-card\" data-person-id=\"1552\" data-aos=\"fade-up\">\n    \n            <div class=\"person-card__image\">\n            <a href=\"https:\/\/dotlaw.co\/en\/zespol\/olga-dabrowska-martus\/\" class=\"person-card__image-link\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/15-scaled-e1759922187285-216x300.png\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/15-scaled-e1759922187285-216x300.png 216w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/15-scaled-e1759922187285-738x1024.png 738w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/15-scaled-e1759922187285-768x1066.png 768w, https:\/\/dotlaw.co\/wp-content\/uploads\/2025\/10\/15-scaled-e1759922187285.png 1100w\" sizes=\"auto, (max-width: 216px) 100vw, 216px\" \/>            <\/a>\n        <\/div>\n        \n    <div class=\"person-card__content\">\n        <a href=\"https:\/\/dotlaw.co\/en\/zespol\/olga-dabrowska-martus\/\">Olga Dabrowska-Martu\u015b<\/a>\n            <\/div>\n    \n<\/div>                                            <\/div>\n            \n                        \n                \n        \n        \n    <\/div>\n<\/section>\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 id=\"toc-typical-e-commerce-projects-we-handle-6\" class=\"wp-block-heading\">Typical e-commerce projects we handle:<\/h2>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:85%\">\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-medium-font-size\">Preparation of regulations for an online store or online platform;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of a privacy policy;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">preparation of the cookie banner;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of legal information accessible from the user interface;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of the rules and regulations of the online store or online platform;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">privacy policy verification;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">cookie banner verification;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of legal information accessible from the user interface for compliance with the law, including RODO, DSA, the Consumer Rights Act, the Electronic Services Act, and the Regulation on Promoting Fairness and Transparency for Business Users Using Online Intermediation Services;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of forms for issuing consumer reviews;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of recommendations for presentation and labeling of consumer opinions;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparing provisions for the rules and regulations and privacy policy for issuing and marking consumer reviews; <\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of message templates to consumers about the issuance \/moderation \/ unpublishing \/ deletion of reviews;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of forms for issuing consumer reviews;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of the presentation and labeling of consumer opinions;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of provisions to the rules and regulations and privacy policy regarding the issuance and marking of consumer reviews; <\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of message templates to consumers about the issuance \/ moderation \/ unpublishing \/ deletion of reviews for their compliance with the provisions of the Law on Unfair Market Practices.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 id=\"toc-legal-services-for-consumer-protection-and-advertising-and-direct-marketing-e-mail-marketing-telemarketing-7\" class=\"wp-block-heading\">Legal services for consumer protection and advertising and direct marketing (e-mail marketing, telemarketing):<\/h2>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:15%\">\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:85%\">\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-medium-font-size\">Preparation\/verification of influencer cooperation agreement;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of recommendations on the presentation of advertising content to ensure its compliance with the law, including the Law on Consumer Rights, industry regulations, as well as the recommendations of the President of the OCCP on the labeling of advertising content;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of promotional regulations;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of recommendations \/ documents for informing about price reductions;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Conducting dedicated training for customer service departments on consumer protection regulations; <\/li>\n\n\n\n<li class=\"has-medium-font-size\">Legal support for correspondence with customers, including preparation of responses to complaints;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparing checkboxes for collecting marketing consents;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparing provisions for a direct marketing privacy policy;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Preparation of a script for sales calls;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of checkboxes used to collect marketing consents;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of marketing consent collection channels;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of the privacy policy for direct marketing conducted;<\/li>\n\n\n\n<li class=\"has-medium-font-size\">Verification of the script of sales calls for their compliance with the provisions of RODO, the Law on Provision of Electronic Services and the Law &#8211; Telecommunications Law.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<p style=\"font-size:28px\">However, we will take on any challenge in the E-commerce industry &#8211; contact us!<\/p>\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<h2 id=\"toc-our-projects-in-the-e-commerce-industry-8\" class=\"wp-block-heading has-large-font-size\">Our projects in the e-commerce industry:<\/h2>\n\n<section class=\"case-studies-list case-studies-list--style-4\" data-block-id=\"case-studies-69d597c865712\" >\n    \n            <!-- STYLE 4: Wybrane (bez paginacji) -->\n        <div class=\"case-studies-list__selected-layout\">\n            <div class=\"post-grid\">\n                            <\/div>\n        <\/div>\n\n        \n    <!-- Load More Button - tylko dla styl\u00f3w 2 i 3 -->\n    <\/section>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<section class=\"blog-posts\" >\n                            <\/div>\n    <\/section>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s hard to find an industry with fiercer competition than the consumer e-commerce industry. According to Dun &amp; Bradstreet Poland &#8211; there are currently about 70,000 active online stores in Poland. All of them are fiercely competing for consumers&#8217; attention. High competition in the market for us consumers is a very welcome development. It provides [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1346,"parent":1436,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-area.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1384","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/pages\/1384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/comments?post=1384"}],"version-history":[{"count":1,"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/pages\/1384\/revisions"}],"predecessor-version":[{"id":1392,"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/pages\/1384\/revisions\/1392"}],"up":[{"embeddable":true,"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/pages\/1436"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/media\/1346"}],"wp:attachment":[{"href":"https:\/\/dotlaw.co\/en\/wp-json\/wp\/v2\/media?parent=1384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}